Rock isnt always a genre that you will hear on the radio, or even see in the charts very often. This is because it isnt classed as mainstream music anymore. This however, doesnt mean that it isnt popular. It has a very loyal growing audience that tend to stick away from chart music and live for rock. All rock artists will have a very loyal follwoing, fans who will be willing to travel to watch them live in concert. There are channels on tele such as NME, Scuzz,MTV Rocks,Q and Kerrang which are all showing rock music throughout the day , this is because there is still a wide audience of people who follow rock music religiously. There are evem magazines such as NME,Q and Kerrang which sell an enormous amount because there fans are loyal and will happily buy these magazines every week/month.
In the current top 40 album charts there are 3 rock bands inside the top 10.
You Me At Six's album Sinners never Sleep currently stand in 3rd place
Kasabian's album velociraptor currently stand in 6th place
Nirvana's album Nevermind an album which was first released in 1991 - 20 years ago, and the band split after Kurt Cobains death in 1994, currently lie is 10th place.
This shows that rock has a very viable audience who will go out and buy or simply download the music that they love. When Nirvana were together they sold over 50 million albums worldwide, so this genre has a very big following. Also bands like Metallica, who brought out a self titled album that did 15 times platinum. This clearly shows that rock is a very viable genre with a loyal audience.
Why is it important to establish their is a viable audience for a product before making a media product? How might this help you place your video once made if you were doing this for real...
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